Our Partners

Astral Media is a leading Canadian media company, active in specialty and pay television, radio, outdoor advertising and interactive media. Its solid and dynamic presence in the country’s major markets rests on its commitment to offer a unique combination of high quality, targeted media for all its audiences.

Virgin Radio is part of Astral Media Group, and includes the radio station Virgin Radio 96. In close collaboration with La Coupe and Taxi Diamond, Virgin Radio 96 is the instigator of the Shave to Save operation and all its proceedings are generously donated to the Foundation. This extensively publicized campaign consists of a series of events where heads are shaved in support of the cause all through the month of October, Breast Cancer Awareness Month.

Virgin Radio 96 is not only a media partner of the Foundation but also the active force behind the Shave to Save program. Initially launched in 2000, the event collected over $3.4 million within nine years.

 
The Foundation is proud to count on the remarkable loyalty of Virgin Radio 96, thanks a million!